Elon Musk announced Thursday that he hired a new CEO for Twitter.
“Excited to announce that I’ve hired a new CEO for X/Twitter. She will be starting in ~6 weeks!” Musk said.
“My role will transition to being exec chair & CTO, overseeing product, software & sysops.”
Excited to announce that I’ve hired a new CEO for X/Twitter. She will be starting in ~6 weeks!
My role will transition to being exec chair & CTO, overseeing product, software & sysops.
— Elon Musk (@elonmusk) May 11, 2023
The Wall Street Journal first reported that NBCUniversal’s Linda Yaccarino was in talks to be the new CEO for the social media company.
WLTR reported that Yaccarino has ties to the World Economic Forum.
After further digging, WLTR found out that Yaccarino follows familiar Twitter profiles, including Catturd and Jesse Waters.
On Friday, Elon Musk confirmed that Linda Yaccarino is Twitter's new CEO.
"I am excited to welcome Linda Yaccarino as the new CEO of Twitter! @LindaYacc will focus primarily on business operations, while I focus on product design & new technology," Musk said.
"Looking forward to working with Linda to transform this platform into X, the everything app."
I am excited to welcome Linda Yaccarino as the new CEO of Twitter!
@LindaYacc will focus primarily on business operations, while I focus on product design & new technology.
Looking forward to working with Linda to transform this platform into X, the everything app. https://t.co/TiSJtTWuky
— Elon Musk (@elonmusk) May 12, 2023
I think it is going to be a very HARD pill for conservatives to swallow having the Chair of the World Economic Forum’s Taskforce on Future of Work running Twitter. @TuckerCarlson are you cool with @lindayacc running your platform? pic.twitter.com/2hzqbVcrMf
— @amuse (@amuse) May 12, 2023
Is this the future of Twitter?
Fox Business reported:
Musk, whose been in charge of Twitter since buying the platform in October for $44 billion, said that Yaccarino "will focus primarily on business operations," while he turns his attention to "product design & new technology."
Together, Musk and Yaccarino will work on transforming "this platform into X, the everything app," he added. Musk recently changed the name of Twitter Inc. to X Corp.
Yaccarino, who served as the global chair for advertising and partnerships at NBC, announced her resignation from NBCUniversal on Friday morning.
Yaccarino spent nearly 12 years heading the media giant's advertising and partnerships division. She was credited with helping launch its ad-supported streaming service Peacock and forging partnerships with companies like Apple News, BuzzFeed, Holler, ReachTV, Snapchat, Twitter and YouTube.
Ben Swann questioned if Twitter is simply the "diet version of Big Tech" after Elon Musk's acquisition of the company.
While many are optimistic about Elon Musk’s leadership of Twitter, there have been a handful of decisions over the last few months worth scrutiny.
Read our CEO @BenSwann_’s take on whether Elon’s Twitter is just the diet version of Big Tech!👇https://t.co/EbHZU4AEE1
— Sovren (@SovrenMedia) May 11, 2023
We’ve been warning you about this for months…
Elon’s Twitter is just the diet version of Big Tech. https://t.co/7aBv5ugXN9
— Sovren (@SovrenMedia) May 12, 2023
Ben Swann wrote in this Op-Ed at The Western Journal:
Several conservative Twitter users found themselves suspended or even banned in the aftermath of the tragic school shooting in Nashville, Tennessee.
Among those was Sean Davis, CEO of The Federalist, who was banned for tweeting the fact that the shooting happened just days before the “Trans Day of Vengeance,” an event scheduled for April 1 that was later canceled. Twitter told Davis that in order to regain access to his account, he would have to manually delete the offending tweet.
Twitter’s action against Davis was met with harsh criticism. Arkansas Sen. Tom Cotton called it an “unacceptable targeting of [Davis] for posting the truth.” Mollie Hemingway, editor-in-chief at The Federalist, posted a tweet highlighting how the platform did nothing to reprimand Josselyn Berry, former press secretary for Arizona Gov. Katie Hobbs, after Berry tweeted a picture appearing to threaten “transphobes.”
Davis himself did not mince words, either. Just one day after getting banned, he published an Op-Ed titled, “Twitter Cannot Be Saved. It’s Time For Free Speech Proponents To Let It Die.”
Swann also cited Twitter's recent bans or suspensions of Rep. Marjorie Taylor Greene, Michael Knowles, Andy Ngo, and the Libertarian Party Mises Caucus.
"While Musk has certainly excited millions of people with an optimistic vision of what Twitter can be, substantive improvements in the way Twitter treats its users seem to have yet to take shape," Swann wrote in his Op-Ed.
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