The banking giant is arm-wrestling itself in a curious bid to grab a bigger slice of the world’s wealth.
This time it’s the Rothschild family’s Swiss and French branches that are facing-off.
It seems the obvious move is a merger.
Though you never can tell when it comes to these banksters.
And seeing as how the Rothschild’s have so much of the world’s banking system by the throat already, one has to wonder what how much longer the people will tolerate this?
Two Rothschild bank clans are leveraging the family name to win a bigger piece of the global wealth-management pie. Odds are rising that their best way forward may be a merger https://t.co/vhUJKBa70K
The Swiss and French branches are leveraging the family name in a bid to control the global wealth-management market.
The Rothschild family’s Swiss and French branches are battling for dominance in the wealth management industry, which is causing tension and sparking speculation of a merger that would significantly impact the global financial landscape, Bloomberg wrote this week.
The Swiss private bank, Edmond de Rothschild Group, and the smaller French lender, Rothschild & Co., are the only remaining banks with links to the family whose name has been a synonym for wealth and power for more than two centuries.
The Rothschild family emerged from the Jewish ghetto in Frankfurt in the 19th century to become one of the world’s richest and most powerful financial dynasties that bankrolled wars and empires, and helped shape Europe’s economic and political history.
After decades of operating in relatively different segments, the Swiss and French branches are now targeting the same wealthy clients. The odds of a merger within the renowned family are now rising as both banks are fighting for a bigger share of the $250 trillion global wealth management industry, the outlet said.
They are now targeting similar clients,” said Christoph Kunzle, a lecturer on wealth management at Zurich University of Applied Sciences. “It’s very competitive and their centuries-old name is a big asset that they are both trying to leverage.”
The Paris-based Rothschild & Co. run by Alexandre de Rothschild, the 43-year-old seventh-generation scion is the smaller of the two banks. The bank had over €102 billion ($110 billion) in assets under management in mid-2023. However, it has been growing rapidly by opening more offices in the same segment, rivaling its Swiss peer.
An aggressive expansion comes as the Swiss-based Edmond de Rothschild led by Baroness Ariane de Rothschild grapples with a stagnating business, the article stated. At the end of 2022, assets under management in the bank were down to 158 billion Swiss francs ($179 billion) from 178 billion the previous year.
Meanwhile, over the past few years, the Paris-based firm has opened wealth-management offices in Italy, Luxemburg, UK and even made some acquisitions in Switzerland, Ariane’s backyard.
Experts also point to confusion among customers as two separate Rothschild businesses are moving into each other’s territories.
“Among consumers there is definitely confusion between the two,” said Declan Ahern, a strategy and valuations director at Brand Finance.
Experts say a merger would give heft to the Rothschild empire in a globalized economy, where the lines between tradition and innovation are increasingly blurred.
Their bickering is quite pointless.
The entire banking system that they built isn’t going to last much longer.
And for those interested in learning more about the banking system that has entangled us all, here’s a classic book, The Creature from Jekyll Island.
It gives you the behind the scenes info at how we got into this mess by explaining how the Federal Reserve was born.
You might have seen this following clip, he’s the author of that book:
RELATED:
Why Does Rothschild Have a Patent For COVID Testing…From 2015?
Since I wrote about the infamous Rothschild (RedShields) family earlier today, I couldn’t help but remember this old story about the family.
Have you seen this?
File this directly under “things that make you go hmmmm….”
COVID caught us all by surprise in 2020, right?
Well, all of us except the Rothschilds, I guess.
At least according to the U.S. Patent Office.
Because a Richard Rothschild was granted a patent for “System and Method for Testing for COVID-19” with a priority date (i.e. date it was first filed) of 2015.
NOTE: The priority date for patent application US-2020279585-A1 (and the corresponding grant US-11024339-B2) that Google has supplied is based on a series of separate-but-related patent applications dating back to 2015. Of those various applications, only US-2020279585-A1 mentions COVID-19, and it was filed on May 17, 2020. Please see the knowledgebase article on the topic:
You buying that?
They also brought in the big guns over at Reuters Fact Check to educate us all on why this isn’t really as bad as it looks — and why it’s a totally “false claim” to even suggest it:
The false claim that a testing method for COVID-19 was patented by Richard Rothschild in 2015 and 2017 has been shared online. The patent for a system that analyses biometric data to determine whether the user is suffering from COVID-19 was not applied for until May 17, 2020.
Reuters Fact Check. REUTERS
The allegation is the subject of an article, which can be seen (here) .
The website points to a Dutch website that shows a patent for a “System and Method for Testing for COVID-19″ (here) .
The patent is numbered ‘US20200279585A1’ and has a “Prioriteitsdatum” (Dutch for “priority date”) of “2015-10-13”.
The article claims that the 2015 priority date is evidence that the coronavirus pandemic has been planned.
But the author has conflated the terms “priority date” and “application date”.
The priority date can refer to the earliest filing date in a family of related patent applications, or to the earliest filing date of a particular feature of an invention (here) .
In this case, Oct. 13, 2015 is when Rothschild first made a provisional application within this family of patents.
A series of regular, non-provisional patent applications were subsequently made for a “System and Method For Using, Processing, and Displaying Biometric Data” (here) .
These earlier patents are essentially the predecessors to ‘US20200279585A1’ – and as such share similar features, such as the use of biometric data (here) .
However, the patent for a system that analyses biometric data to determine whether the user is suffering from COVID-19 was not applied for until May 17, 2020 (here).
The article also claims to provide evidence of a patent for COVID-19 testing being filed for in 2017.
It references the patent for a “System and Method for Using, Biometric, and Displaying Biometric Data” and its filing date of April 24, 2017 (here) .
As already discussed, although this patent is indeed a predecessor to ‘US20200279585A1’, it does not mention COVID-19 in any form.
VERDICT
False. The year 2015 was when Rothschild first filed a provisional application within the family of patents. The year 2017 is the filing date of a related, but separate patent within the family.
This article was produced by the Reuters Fact Check team. Read more about our fact-checking work here .
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