Bud Light received major financial backlash after pushing LGBTQ ideology on its customers and now Cavin Klein could experience the same effect.
An ad from Calvin Klein’s 2022 pride campaign went viral earlier this week and has many long-term customers of the brand no longer interested in buying Calvin Klein clothes anymore.
The ad depicted an obese trans man wearing a woman’s sports bra.
Take a look:
Calvin Klein wants to go broke. pic.twitter.com/6pOBKKNMx3
— Dr. Anastasia Maria Loupis (@DrLoupis) May 23, 2023
Here’s what the Daily Mail reported:
A Calvin Klein advert featuring a trans man posing in a sports bra has sparked furious backlash after going viral online.
In a promotional snap shared by the brand, who have long been known for their sultry and sexy ads featuring toned topless models, Bappie Kortram can be seen wearing a pair of jeans and a sports bra.
Bappie, who is from the Netherlands, is represented by a number of modelling agencies around the world including British Zebedee Talent, who describe him as ‘a trans man who has not had top surgery yet.’
Calvin Klein ad with trans man wearing bra sparks comparisons to Bud Light https://t.co/cUwOSLqaz2 pic.twitter.com/Rfagz49nvB
— New York Post (@nypost) May 25, 2023
The New York Post added these details:
A Calvin Klein ad from 2022 featuring a bearded transgender man in a sports bra before top surgery has gone viral — after Bud Light’s promotion with transgender influencer Dylan Mulvaney sparked a firestorm.
Bappie Kortram, a tattooed trans influencer from the Netherlands, wore a bra that read “This is love” along with exposed underwear in the Calvin Klein Pride 2022 Campaign.
“Calvin Klein wants to go broke,” Danish physician Anastasia Maria Loupis said in a tweet on Tuesday alongside the image, which quickly generated a backlash against the fashion brand.
“What a great way to ‘Bud Light’ themselves,” one critic responded.
Bud Light, Target, North Face, and Calvin Klein. Who will be the next company infected with the woke mind virus? This is not financially smart. You get what you deserve. Oh well!
Calvin Klein ad featuring trans man sparks backlash https://t.co/Bmp7aAL24i via @Femail
— SaRaGeRRe (@SaraGerre) May 25, 2023
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