Anheuser-Busch Gets Terrible News!

Go woke go broke!

This ridiculous millennial woman actually thought that instead of continuing to appeal to the ‘frat boys’ who actually buy light beer, she just had to steer the brand toward .001% of the population. …

This is Alissa Heinerscheid, Bud Light’s VP of Marketing. She explains her strategy of using “inclusive” marketing to promote the brand to young people.

What are your thoughts?

pic.twitter.com/8K2q2hioGT

— intheMatrixxx (@intheMatrixxx) April 11, 2023

She claims that Anheuser-Busch was on the decline, so rather than doing something practical to shore up sales, like procuring smaller microbreweries that are all the rage with young people, she decided that the world’s biggest beer company should opt for suicide.

This is like being the marketing head for McLaren Automotive and saying ‘I don’t want to gear my brand toward these toxic male racing enthusiasts anymore, instead we should target nuns’. …

Yes, her statement and her marketing campaign were both that level of stupid.

In the wake of her insanely contrived move, sales of Anheuser-Busch products slumped by a whopping 30% in one week alone. …

The company reportedly lost roughly $3/per share, though roughly $1 per share has since been recovered due to the natural flow of the market—everyone buys a dip. With a market cap of over $132 billion, those losses equal over a billion dollars.

Don’t believe the leftist hype, the boycott is working, but it must be sustained in order to massively influence the price of the stock after the next earnings call; if conservatives can successfully keep up the boycott, the price will plummet in the business quarters to come.

Here’s what pundits and boots on the ground are reporting on the state of Anheuser-Busch sales:

https://twitter.com/lyle4940/status/1645809373770559490

Bud Light merchandiser says he’s never seen ‘such little sales on this product in the past few days.’
Go woke! Go broke! pic.twitter.com/YJr8MW6UUD

— 🇺🇸ProudArmyBrat (@leslibless) April 8, 2023

According to Fox News:

Beer Business Daily charges $890 per year for access to what’s billed as “the inside scoop of the beer industry.”

“Whether it lasts or whether the publicity sparks incremental off-setting demand from over the ideological divide in metro areas, remains to be seen,” the publication added before diving into the long-term ramifications that indicate it’s difficult to “appeal to the sensitivities of a new generation of drinkers” without offending longtime customers.

‘I’ve never seen the country so hotly divided, sadly,” the author wrote.

As you can see, the price of Anheuser-Busch’s stock took a nosedive following the backlash from conservatives:

The Red State Observer writes:

Bud Light is a blue-collar beer, a brewski that guys and gals like to drink when watching sports or hanging out, a relatively cheap drink for young people who don’t want to blow twenty bucks on some hoppy IPA.

No one claims it’s for connoisseurs. I’m betting most of its clientele is not made up of the kind of people who want to watch a biological male prance around in a dress, take bubble baths, and talk about their “girlhood,” and it looks like I’m right.