Target Investor Lawsuit Filed!

Target’s woke agenda is backfiring on them hard.

After public outcry against Target pandering to leftists by selling LGBT merchandise for CHILDREN.

The Stephen Miller group has filed a lawsuit against Target over losses in profit.

A conservative legal group led by a former adviser to Donald Trump is suing Target over shareholder losses in the wake of boycotts of its Pride Month displays.

The lawsuit, filed Tuesday by former Trump White House adviser Stephen Miller’s America First Legal, argues that Target misled investors when it said it was monitoring risks related to its diversity, equity and inclusion policies. The retailer’s stock price has fallen almost 20 percent since mid-May, when it was met with protests, bomb scares, in-store threats from customers and a stock-market rout after an online mob seized on long-held Pride displays.

The investor at the center of America First Legal’s lawsuit is Brian Craig, who is described as a Florida resident who spent around $50,000 for 216.450 shares of Target stock in April 2022. A year later the value of his holdings had fallen to $34,839, and then dropped to $28,896 by June 14 — after the backlash against Target had played out — according to the complaint filed on his behalf.

The lawsuit argues that the retailer’s sudden loss in market capitalization is a “direct and predictable result of management’s calculated decisions to promote sexualized material to children,” referring to family-themed LGBTQ Pride items.

“These false and misleading statements [about Pride Month promotions] caused Target’s shareholders to unknowingly support Target’s Board and management in their misuse of investor funds to serve its divisive political and social goals―and ultimately lose billions,” reads the lawsuit filed in U.S. District Court for the Middle District of Florida.

Craig’s attorneys may have a hard time proving that Target’s investor losses were actually caused by Pride backlash, experts say.

Target’s stock price was on the decline long before it was sucked into a culture war, and its most recent financial results left investors unnerved by its flat sales and the fact that much of its goods are discretionary, says Neil Saunders, managing director for retail at GlobalData.

“It is extremely hard to quantify exactly what role the Pride Month backlash had on the stock price,” Saunders said. “However, given that there is no data to suggest it had a tangible impact on Target’s sales, it seems highly unlikely that it was the primary cause, or even a major cause, of the decline.”

America First Legal’s lawsuit was filed just weeks after seven Republican attorneys general wrote to Target that it could face legal liability because the Pride campaign and its support of LGBTQ rights groups ran counter to “our States’ economic interests as Target shareholders.”

It’s about time these big corporations get served.

This is what happens when they pander to leftist ideology.

Nobody wants this agenda shoved down their throats.

Especially in a retail store where you want to buy the items to support yourself and your family.

Thankfully people are waking up to this.

You’ve seen it with people boycotting Bud Lite.

And now Target.

Target sued by investor over backlash to LGBTQ merchandise https://t.co/rKLNq4gflM pic.twitter.com/o7e18gxilv

— Reuters (@Reuters) August 9, 2023

Our friends at the Patriot Journal go more into the lawsuit:

What’s Happening:

Target is one of the best examples out there of the the new phrase: “Go woke, go broke.” And after what they pulled recently, they are in for a lot more than declining sales and boycotts.

Big-box retailer Target kicked off the summer with an all-out display of affection for Pride Month. Sales tanked after fans of the store rejected the emphasis on LGBT merchandise.

Moms and dads across the country boycotted the store, lambasted the company on social media, and vowed to never shop there again. Target lost billions of dollars in corporate valuation which did not sit well with shareholders. When the company loses that much money that quickly the stock loses value along with shareholders’ investments.

One shareholder is holding Target executives accountable for his losses and wants his money back. From The Daily Wire:

A Target investor has sued the retail chain, saying that it misled investors over risks related to its LGBT marketing and diversity, equity, and inclusion policies.

Most major corporations today proudly promote their LGBT Pride Month, Environmental, Social and Governance (ESG), and Diversity, Equity, and Inclusion (DEI) policies and activities. They all want to be more “inclusive” and draw in like-minded customers to make a buck.

The problem is that this combination of woke policies angers the company’s core customers who are working families with long-standing American values. When this group gets offended, they walk and take their money elsewhere with many never returning.

“Go woke, go broke.”

Such a simple and effective phrase.

And very true!

Ordinary people are sick of this crap being shoved down our throats.

Target sued by investor over backlash to LGBTQ+++ merchandise 🤡🎯 https://t.co/usVGZEMgY4

— ❌Ƭαвιтнα Ɓℓιѕѕ❌ ❤🇺🇸👠💄👛🔫 (@BlissTabitha) August 10, 2023

Money talks with these businesses.

They wrongly think that leftist propaganda is what sells.

Target and other corps think this because of how loud and obnoxious the left is.

If they took the time, they would know that the REAL Americans are buying their products.

Not these liberal social justice warriors that seem to exist in their detached reality.

The people are not going to put up with this much longer.

Meanwhile….

Where Do You Shop If You Leave Target? Details HERE…

The boycotts of woke corporations are working – even CNN is now acknowledging their power.

And actually, it’s not just Boycotts but BUYcotts that are having a real impact.

A Boycott means not shopping somewhere due to principles to make a statement.

But a BUYcott is really powerful.

A Buycott means you actually move your shopping somewhere else.

A Boycott is kind of like a strike at work.

Eventually most workers on strike just go right back to work at the same place.

But a Buycott means you move away and never return.

Now you can see why it’s so powerful!

And why even the top level execs in these big companies are starting to admit that we are winning.

And they’re getting scared.

Check out this clip from CNN below…

Of course, most of what CNN says here is nonsensical gaslighting about “inclusion” and how bad the right wing is.

Their typical drivel.

But some truth comes out in this segment — watch (transcript of highlights below):

"Inclusion is good, and they know that, but they are trying to figure out how do you navigate like Target or Bud Light when you have so many people online are demanding that you boycott a product simply for being inclusive?"@ChristineRomans on GOP culture wars: pic.twitter.com/ixsJSkcnyt

— CNN This Morning (@CNNThisMorning) June 19, 2023

From the video:

Christine Romans: . . . I think it caught the C-Suites by surprise, this right wing culture warrior movement. Inclusion has always been good business for these companies. Their employees want it, their customers want it. It’s always been, uh, a good business. And on earnings calls for years, you’ve heard these CEOs and CFOs talk about inclusion, uh, diversity and equity and inclusion, and all of a sudden they’re a little bit quieter about that because they’re seeing these instances where their brand has been pillared for being inclusive. And so they’re trying to figure out how to tread this water.

Ron Brownstein: You know, these boycotts have to be seen, I think, as part of a broader movement. I mean, the Red States in many ways are building a nation within a nation on all sorts of issues . . . these companies, much as they wanna stay out of it, ultimately have to decide are they going to embrace the changing America, or they’re going to embrace this effort to, in effect, make America great again by going back to older rules and older values.

Christine Romans: . . . How you respond by not giving in to the right wing attack mob, but acknowledging, you know, your position. I think that’s for C-Suites, that’s what they’ve gotta figure out. The rapid response for the communications teams has gotta be better. You could lose either way . . .

Ron Brownstein: The pressure is working on the C-suites — they’re pulling back.

The boycotts and buycotts ARE working!

So…that begs the question: if you stop shopping at Target, where should you go?

Down the street to another big box store probably owned by the same big investors and selling the same products owned by Blackrock, Vanguard and StateStreet?

NO!

But as usual, I’m here with solutions.

And it all ties into my new mission I started back in February.

Kind of perfect timing, huh?

The company I partnered with back in February already has many products that can replace the brands sold by woke corporations — and this company isn’t woke.

This company is:

— a family-owned manufacturer

— provides non-toxic products for every area of your home

— supports American jobs and families

— is committed to making their products in the USA

Not only that, but they’ve been doing it for over 35 years!

In fact, reports are that their founder was once on Barack Obama’s “Most Dangerous Conservatives” list.

So….why haven’t you heard of them?

Because they do ZERO mainstream advertising.

And it’s an Invite-Only club.

They stay off the radar — and find new customers through personal invitations only.

If you’d like to find out more and get a FREE personal invite, tap here!

We can’t promise you you’ll get a call immediately, but you will be added to the queue!

Instead of sending your money to woke corporations, you can shop at a pro-America, freedom-loving, American designer, manufacturer and shipper of all the stuff you buy each month!

Oh, and people say the products are BETTER and often CHEAPER!

Here’s what their customers say:

“We love the store and shop there monthly for all our household needs! We especially love their nutritional products. My wife and I are in our 50’s and have never felt healthier and full of energy!“ – Eddie

“So far there are only a few items out of over 400 I can’t use. This is a miracle. Customer Service is outstanding. Like the way things used to be in America. I look forward to shopping & can’t even wait the full month.” – Missy

“I’m highly allergic to synthetic fragrance so buying “clean” products has always been nerve racking for me because you just never know how honest a company is with their ingredients. I can attest that this company is exactly who they say they are! About as clean and honest as it gets!” – Megg

For your FREE personal invite, tap or click here!

Since everyone gets personal attention, they will take these in the order in which they come in. So if you are excited, ask for your invite now or you might be far down on the list. They have a great team, but they can only do so much and they’ll work on a first-come, first-served basis.

What’s Happening: