Anheuser-Busch BREAKS Silence

The boycott is working and it’s only been a few days. …

Anheuser-Busch has finally broken its silence on the current Bud-Light controversy, following an avalanche of bad press, that resulted in a complete backlash against the Mulvaney marketing campaign:

I like how Bud Light issuing an absolutely meaningless statement is transphobic now https://t.co/gkTGK4qC0Z

— Ben Shapiro (@benshapiro) April 14, 2023

Conservatives show no sign of letting up on the boycott and multiple sources are now reporting that higher-ups at Anheuser-Busch were allegedly not aware of the decision to partner with Dylan Mulvaney.

Whether or not this is true remains to be seen, that being said, their press release was extremely lukewarm and the language was crafted in such a way as to avoid taking a side or directly offending anyone.

Scoop: Anheuser Busch insider tells me execs are angry at release of Dylan Mulvaney can

It wasn’t posted on any AB/BL social medias & the leading theory is that a Leftist manager secretly did it on their own to push trans agenda

New PR statement expected

Possible lawsuit…

— DC_Draino (@DC_Draino) April 4, 2023

According to Trending Politics:

The claim that a lower level employee was allegedly behind the Mulvaney campaign comes after two female vice presidents at the company had previously championed inclusivity at the company.”

The company has now reportedly put a “pause”on the campaign.

Meet Alissa Heinerscheid, Bud Light’s VP of Marketing. She explains her strategy of using “inclusive” marketing to promote the brand to young people.

pic.twitter.com/Qg8oNNerwO

— Ian Miles Cheong (@stillgray) April 9, 2023

The company’s stock took a tumble in response to the boycott, with Anheuser-Bush losing roughly $3/per share for a total loss of $5 billion in a few short days.

Western Journal explains:

The Cowboy State Daily conducted a small but important survey of small-town Wyoming bars following a marketing campaign featuring transgender activist Dylan Mulvaney hawking the iconic American brew.

Five out of the 12 bars surveyed reported that sales of Bud Light were down.

If you were a fan of Anheuser-Busch products or consume Bud-Light, do you believe this was an adequate apology? Let us know in the comments section below!